Sally Cards Plug

150 150 Rob McGibbon

URGENT PERSONAL PUBLICITY WARNING. Please be aware that the following blog features a Blatant Plug for a product created by and owned by me with the sole intention to begin promoting it herewith. In the world of journalism and PR, this would be described as “pre-publicity” because the products are not even out yet. Please do not read on if you are easily offended by bare-faced publicity that is not masked by someone pretending to talk about something else while holding up a CD, a book, or reciting the booking number for a theatre. What follows is unrefined, arm-over-the-shoulder, self-back-slapping publicity.

I have just got the first retail order for ‘SALLY’, my first and utterly brilliant greeting card range. It has come from the equally brilliant card shop chain Paper Passions which will display these delightfully wry and irreverently amusing cards at its Kings Road branch and other London outlets. Considering that Paper Passions is the first shop I have approached, I am delighted to report a 100% success rate. I am mildly excited, which is an emotion I keep to a minimum in moments of baseless optimism. ‘Sally’ will become a global brand (no irony intended) soon after she is officially launched at the utterly brilliant Spring Fair trade show at Birmingham’s NEC on 3rd February.

Talking exclusively to his own tape recorder, Rob McGibbon garbled: “I am delighted to be successfully aligned with such an iconic – if, as yet unknown – creation as ‘Sally’ and fully believe that in Paper Passions we have found genuine cross-fertilised synchronicity with oceans of blue sky ahead of us for this venture. Most of all I would like to thank…” Drrrrrrrrrrrr. LOW BATT.